Strategic Consulting

for Pharma, Medical Devices & Aesthetics

by Georgina Papangeli

Shaping

Your Success

At Mind the Difference, we collaborate with pharmaceutical companies, medical device brands, distributors, and clinics to drive growth and elevate performance across Europe. Founded by Georgina Papangeli—a seasoned strategist with over 15 years of leadership in healthcare—our firm delivers sharp insight, deep market understanding, and seamless execution in every partnership.

Our

Services

  • We design scalable growth plans and operational frameworks tailored to your market, product, and organization:

    • Go-to-market & launch strategies

    • Commercial model development

    • Distribution & channel setup

    • Strategic advisory for scale-up or market entry

  • We build strategic and tactical marketing blueprints that align with clinical positioning and market realities:

    • Brand & portfolio strategy

    • 360° multichannel planning (digital, field, congress)

    • Competitive analysis & benchmarking

    • Market intelligence & KOL perception studies

    • HCP and patient engagement strategy

  • We develop scientific programs to engage, empower and elevate professional knowledge:

    • Educational content development & scientific material review

    • Digital, face-to-face, and hybrid educational formats

    • Congress participation support & speaker coordination

    • Advisory boards & KOL management

    • Product training & scientific messaging

  • We create impactful experiences with strategic precision and scientific relevance:

    • Scientific symposia & satellite events

    • Product launches & Standalone events

    • Media Events & Press Briefings

    • HCP workshops & faculty roundtables

    • Turnkey event execution — from concept to delivery

Our Customers

Pharmaceutical & Medical Device Companies

B2B Distributors

Healthcare Professionals

Founder

Georgina Papangeli

is a strategic consultant with a strong track record in leading roles across pharma and aesthetics. Her approach combines analytical depth with real-world practicality—bridging global vision and local relevance.

LinkedIn Profile

Why Work With Us

Strategy with hands-on support.

1

From high-level planning to day-to-day activation, we execute. Every deliverable is practical, aligned, and designed to create real impact.

Global standards with local insights.

2

Whether you’re entering a new market or strengthening your presence, we offer tailored strategies that reflect international best practices.

We operate with purpose, precision, and integrity.

3

Every project is approached with a deep sense of partnership, precision, and professionalism. We care about outcomes, not just outputs.

Get in touch.

+30 697 75990346

info@mindthedifference.com